Snif is a contemporary American fragrance brand that’s reinventing how people discover scent. Founded in the U.S. in 2020, Snif creates high-quality perfumes, body mists, and candles that blend premium notes with playful energy and accessible pricing. Known for its clean, vegan, cruelty-free formulas, Snif offers a wide range of scents — from fresh and fruity to warm and comforting — designed for everyday wear and effortless layering.

The brand has gained a dedicated following thanks to its try-before-you-buy approach, stylish packaging, and viral releases. In recent years, Snif has expanded into Ulta Beauty stores across the U.S., bringing fan-favourite fragrances both in-store and online, including exclusive releases and limited collaborations.

With standout scents like Sweet Ash, Vanilla Vice, Coco Shimmy, and more, Snif stands out for delivering premium fragrance experiences that are both versatile and expressive — perfect for gifting or discovering your signature scent.